Antler
Antler sells a range of premium hand luggage, casual bags and accessories on Amazon and joined us in April 2021 with a view to improving their organic factors affecting details pages.
Challenge
Building pages that rank, resonate, and convert.
Antler partnered with us in April 2021 to enhance the organic performance of their Amazon detail pages. Our work included technical support to establish parent–child product relationships, SEO-focused copywriting that highlighted key USPs while aligning with their website’s brand messaging, and creative asset development spanning images, A+ content, videos, brand story, and storefront design.
Solution
Prioritising bestsellers, fast-tracking new lines.
We created a priority list of ASINs to tackle, starting with their most popular lines. We also expedited new content when they had newlines come in throughout the year.
Everything your brand needs to succeed on Amazon.
Result
Rich content, stronger SEO, higher sales.
We uploaded x 109 infographic images, x 94 A+ Contents, 1 video, x 1 storefront, and around 9,800 keywords to their listings resulting in an increase in sales YoY.
“We have had a fantastic two Prime Days, so I wanted to reach out personally to say thank you to the Sitruna team for all the hard work on the listing optimisation which helped deliver this result.
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