Driving impact at the world's most innovative Amazon sellers

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Three Spirit

Food & Drink

Three Spirit, a leading non-alcoholic beverage brand, partnered with Sitruna to overcome limited presence in the US Amazon marketplace and tap into its vast consumer base with innovative, plant-based, alcohol-free drinks.

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Three Spirit

Three Spirit, a leading non-alcoholic beverage brand, partnered with Sitruna to overcome limited presence in the US Amazon marketplace and tap into its vast consumer base with innovative, plant-based, alcohol-free drinks.

$55k

Sales in First Month Post-Launch

#1

Biggest Market Achieved

100%

Localised Listings & Advertising Strategy Implemented

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SEO
PPC
International Expansion

Paused Supplements is a wellness brand, dedicated to addressing the unique challenges and opportunities of menopause and peri-menopause.

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Paused

Paused Supplements is a wellness brand, dedicated to addressing the unique challenges and opportunities of menopause and peri-menopause.

191.3%

Organic Sales

141.9%

Revenue for Ultra-Focus

2 weeks

Ultra-Focus outsold Sleep Aid

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SEO
PPC
Listing optimisation
Content / Image / Video

Purplebone

Pets

Purplebone are specialists in expert quality hair care for dogs, and reached out to Sitruna to help with their very ambitious growth plans for Q4 2020.

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Purplebone

Purplebone are specialists in expert quality hair care for dogs, and reached out to Sitruna to help with their very ambitious growth plans for Q4 2020.

393%

Monthly Revenue

PPC management

storefront

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Listing optimisation
PPC
A+ Content

Swedish Nutra

Health & Personal

Swedish Nutra is a family business founded in 2013 with heritage in Malmö, Sweden. With experience and deep knowledge of the power that can be harnessed by the nutrients that our earth provides, Swedish Nutra creates premium supplements to support everything from health, wellbeing and beauty.

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Swedish Nutra

Swedish Nutra is a family business founded in 2013 with heritage in Malmö, Sweden. With experience and deep knowledge of the power that can be harnessed by the nutrients that our earth provides, Swedish Nutra creates premium supplements to support everything from health, wellbeing and beauty.

8%

Sales Increase

–2%

TACoS Reduction

Lower

Ad Spend with Higher Overall Sales

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TACoS Management
PPC

Something & Nothing

Food & Drink

Something & Nothing joined us in April 2024 and make award winning Sodas made with natural ingredients & award winning Spritz (4%) blended with quality French wine or Japanese Sake. The products are totally vegan and contain no added sugar.

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Something & Nothing

Something & Nothing joined us in April 2024 and make award winning Sodas made with natural ingredients & award winning Spritz (4%) blended with quality French wine or Japanese Sake. The products are totally vegan and contain no added sugar.

2%

Higher CTR for “Premium Soda” in Test

50%

Probability This Version Performed Better

3 ASINs

Tested in 2 Weeks

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PPC
SEO
Listing optimisation
A/B Testing
Storefront

Rainbow Chalk Markers

Paint

Rainbow Chalk’s story began in 1994 when they first started to develop liquid chalk products. Their knowledge and passion for water & chalk-based products began to expand, which led them to bring more fantastic DIY products to the market!

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Rainbow Chalk Markers

Rainbow Chalk’s story began in 1994 when they first started to develop liquid chalk products. Their knowledge and passion for water & chalk-based products began to expand, which led them to bring more fantastic DIY products to the market!

4

Listing Infographics Created

4

Premium A+ Pages Designed

1

Storefront Launched

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A+ Content
SEO
Listing optimisation
PPC

Rubio Monocoat

Paint

Rubio Monocoat believes that wood should be treated with respect. They prioritise bringing out the natural beauty of wood and have a large, unique variety of products and range of colours to do so. Their products are superior in quality and the company has a strong commitment to ecology and sustainability.

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Rubio Monocoat

Rubio Monocoat believes that wood should be treated with respect. They prioritise bringing out the natural beauty of wood and have a large, unique variety of products and range of colours to do so. Their products are superior in quality and the company has a strong commitment to ecology and sustainability.

30%

Increase in Conversion Rates

4-Week

A/B Image Test Duration

Main Image

Optimised for Readability

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A/B Testing
CRO
Listing optimisation
Content / Image / Video

EcoEgg was founded by Dawn, inspired by her eczema journey. She developed chemical-free detergent pellets and a reusable Laundry Egg. Today, its kraft packaging cuts cardboard by 56%, blending sustainability with vibrant design—an eco-friendly, skin-safe alternative to traditional detergents.

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Ecoegg

EcoEgg was founded by Dawn, inspired by her eczema journey. She developed chemical-free detergent pellets and a reusable Laundry Egg. Today, its kraft packaging cuts cardboard by 56%, blending sustainability with vibrant design—an eco-friendly, skin-safe alternative to traditional detergents.

16%

Conversion Rate

-3%

ASOS

30%

Sales

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Vendor Support
Listing optimisation
SEO
PPC

Lucky Saint

Food & Drink

Lucky Saint is an Award Winning #1 Rated Alcohol Free Beer. They have been with us since March 2022 and use our services on PPC management, technical assistance & copywriting!

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Lucky Saint

Lucky Saint is an Award Winning #1 Rated Alcohol Free Beer. They have been with us since March 2022 and use our services on PPC management, technical assistance & copywriting!

35%

Sales Increase in 3 Months

74%

Probability A/B Test Image Outperformed

4.1%

YoY Search Volume Growth for “Alcohol-Free Beer”

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A/B Testing
PPC
SEO
Content / Image / Video

Opposuits

Apparel

Opposuits is a category-leading multinational retailer of fancy dress suits.

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Opposuits

Opposuits is a category-leading multinational retailer of fancy dress suits.

10%

USA PPC Order Growth

31%

UK PPC Order Growth

100%

ACoS & TACoS Target Compliance

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PPC
Organic Ranking
Listing optimisation
A+ Content

Nikura is a UK-run, family-owned business that offers high-quality, luxurious products that promote wellbeing, support relaxation, and enable creativity. Their expansive range of essential oils, carrier oils, fragrance oils, and more not only encapsulates the importance of taking time for yourself, but also the sheer imagination that can come from every bottle.

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Nikura

Nikura is a UK-run, family-owned business that offers high-quality, luxurious products that promote wellbeing, support relaxation, and enable creativity. Their expansive range of essential oils, carrier oils, fragrance oils, and more not only encapsulates the importance of taking time for yourself, but also the sheer imagination that can come from every bottle.

100%

Content Updated to New Branding

4

Asset Types Delivered

Enhanced

Brand Recognition & Trust

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A+ Content
Branding

JetChill

Food & Drink

Founded by JetChill’s visionary duo, the Flavour Blaster debuted in 2018 as the first handheld device using vapour technology to create edible bubbles, flavour mist, and smoke clouds. Now a global brand, it brings theatrical flair to bars, events, and gatherings worldwide.

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JetChill

Founded by JetChill’s visionary duo, the Flavour Blaster debuted in 2018 as the first handheld device using vapour technology to create edible bubbles, flavour mist, and smoke clouds. Now a global brand, it brings theatrical flair to bars, events, and gatherings worldwide.

1,726%

Revenue Growth

376%

Units Sold

Expanded

Global Presence with Localised Listings & Ads

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SEO
PPC

Just Wears

Apparel

JustWears, a London-based D2C brand, revolutionises men’s basics with sustainable materials and patented pouch design. Their award-winning underwear, made from premium Beech tree fibres, gained fame on BBC’s Dragons’ Den for exceptional comfort and support.

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Just Wears

JustWears, a London-based D2C brand, revolutionises men’s basics with sustainable materials and patented pouch design. Their award-winning underwear, made from premium Beech tree fibres, gained fame on BBC’s Dragons’ Den for exceptional comfort and support.

64%

Overall Sales Growth (YoY)

57%

Ad Sales Growth Post-Perpetua Migration

Increased

New-to-Brand Purchases via SB & SD Campaigns

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A+ Content
PPC
Listing optimisation
Branding

Ardu Jewellery stands as the latest addition to the prestigious Kurate family. Specialising in men's accessories, Ardu is an exclusive Amazon brand that offers an exquisite collection of stainless steel and sterling silver chains, bracelets, and bangles.

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ARDU

Ardu Jewellery stands as the latest addition to the prestigious Kurate family. Specialising in men's accessories, Ardu is an exclusive Amazon brand that offers an exquisite collection of stainless steel and sterling silver chains, bracelets, and bangles.

21

Listing Infographics Created

21

Premium A+ Content Pieces Designed

1

Brand Story & Storefront Delivered

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Branding
A+ Content
SEO
Storefront

Greens Steel

Home & Kitchen

Founded in 2015, Greens Steel combats single-use plastic waste by offering reusable bottles, tumblers, cups, and straws, now sold across the US, UK, Germany, France, Italy, and Spain.

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Greens Steel

Founded in 2015, Greens Steel combats single-use plastic waste by offering reusable bottles, tumblers, cups, and straws, now sold across the US, UK, Germany, France, Italy, and Spain.

#5

Ranking in Kids’ Water Bottles

262%

Sales Increase

94%

Improvement in Kitchen & Home Ranking

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A+ Content

Friars is a premium heritage British chocolate brand founded in 1927. They sell via their own site, eBay, and on Amazon offering handmade chocolate boxes and hampers.

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Friars

Friars is a premium heritage British chocolate brand founded in 1927. They sell via their own site, eBay, and on Amazon offering handmade chocolate boxes and hampers.

5

Images per listing

15%

Conversion Rate Increase

200%

Sales uplift year-on-year

Learn More
Listing optimisation
A+ Content
SEO
CRO

Jack Daniel's

Food & Drink

For more than 150 years, Brown‑Forman has responsibly built fine quality beverage alcohol brands. Some include Jack Daniel's, Chambord, Herradura & Woodford Reserve.

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Jack Daniel's

For more than 150 years, Brown‑Forman has responsibly built fine quality beverage alcohol brands. Some include Jack Daniel's, Chambord, Herradura & Woodford Reserve.

170 slides

covering end-to-end Amazon strategy

3 months

from concept to completion

Playbook

empowering global teams

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Branding

Marketing the most nutritious of products with the lowest environmental impact, Dole plc is the world’s leading fresh produce provider. Dole’s mission is to make the world a healthier, more sustainable place.

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Dole

Marketing the most nutritious of products with the lowest environmental impact, Dole plc is the world’s leading fresh produce provider. Dole’s mission is to make the world a healthier, more sustainable place.

12

A+ Content Pages Created

5,000

Search Combinations

4

Products in Top 1% of Tinned Fruits Category

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A+ Content
SEO
Listing optimisation
Organic Ranking

Black & Decker

DIY & Tools

Black + Decker is a global industrial manufacturer of power tools, accessories, hardware, home improvement products, home appliances and fastening systems. They serve builders and makers, with their quality tools.

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Black & Decker

Black + Decker is a global industrial manufacturer of power tools, accessories, hardware, home improvement products, home appliances and fastening systems. They serve builders and makers, with their quality tools.

1,000

ASINs per optimisation cycle

+5–10

Keywords per listing

Full

Brand alignment across all titles

Learn More
Listing optimisation
Technical Setup
SEO
PPC
Storefront

Beechmore books is a brand established by Sitruna’s founder, Stephen Harris in 2018. Since then, it has grown into one of Amazon’s best-selling notebooks. Beechmore Books are sold on their website and Shopify in the EU & US.

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Beechmore Books

Beechmore books is a brand established by Sitruna’s founder, Stephen Harris in 2018. Since then, it has grown into one of Amazon’s best-selling notebooks. Beechmore Books are sold on their website and Shopify in the EU & US.

53%

PPC Sales in 6 Weeks

440%

Sponsored Brand Sales Increase

500%

Sponsored Display Sales & ACOS Cu

Learn More
SEO
Listing optimisation
A+ Content
Organic Ranking

Antler

Luggage

Antler sells a range of premium hand luggage, casual bags and accessories on Amazon and joined us in April 2021 with a view to improving their organic factors affecting details pages.

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Antler

Antler sells a range of premium hand luggage, casual bags and accessories on Amazon and joined us in April 2021 with a view to improving their organic factors affecting details pages.

109

Infographic Images Uploaded

94

A+ Content Pages

+YoY

Sales Growth Achieved

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SEO
A+ Content
Content / Image / Video
Technical Setup

Aden + Anais

Baby

aden + anais are one of the leading sellers within the baby category. They sell on multiple channels, as well as wholesaling to third-party sellers.

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Aden + Anais

aden + anais are one of the leading sellers within the baby category. They sell on multiple channels, as well as wholesaling to third-party sellers.

62

IPI Score Increase

Unlimited

FBA Storage Achieved

0

Missed Deal Events Year-round

Learn More
Listing optimisation
SEO
A+ Content

A supplements brand

Health & Personal

This brand strongly focuses on creating premium quality supplements formulated with active ingredients. Using premium herbal extracts, they endeavour to make high-quality products suitable for all dietary requirements.

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A supplements brand

This brand strongly focuses on creating premium quality supplements formulated with active ingredients. Using premium herbal extracts, they endeavour to make high-quality products suitable for all dietary requirements.

#1

Ranking in Milk Thistle Supplements

~50%

Monthly Conversion Rate

Increased

Organic Sales, PPC Sales & Amazon Badges Won

Learn More
SEO
PPC

“We have had a fantastic two Prime Days, so I wanted to reach out personally to say thank you to the Sitruna team for all the hard work on the listing optimisation which helped deliver this result.”

Michael O’Connor
Antler Head of eCommerce

"It’s been so easy working with Sitruna, everything from communication to reporting has been spot on. They offer a wide range of services and are always on hand when we need them.”

Abdullah Green
Greens Steel Company Director

"Sitruna have exceeded our expectations as an Amazon agency, helping us to take our brand to that next level. Whether it's from the excellent advertising efforts and results, optimising listings, designing storefronts, providing attentive support to any related Amazon queries, or the insightful weekly reporting. They are a very attentive team and a top class agency. We highly recommend Sitruna!”

Purplebone

"Many thanks for the great work. I'm seeing less ad spending and more sales in the UK now - very nice.”

Swedish Nutra

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