Driving Growth Through Smarter Optimisation

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For this challenge, we focused on effective vendor and seller management, product optimisation, SEO, and targeted PPC campaigns. By streamlining operations, improving communication, and providing technical vendor support, we ensured consistent product availability and optimised listings with compelling descriptions, high-quality images, and relevant keywords, significantly enhancing our search visibility and driving more organic traffic.

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We also created content that clearly explained the benefits and use of our innovative Laundry Egg, helping to increase conversion rates. Detailed product descriptions and instructional videos highlighted its unique features and ease of use, addressing potential customer concerns and showcasing its advantages. This, combined with targeted PPC campaigns and the successful launch of the Dryer Egg, led to record growth for the product. This multi-faceted approach not only diversified our product range but also strengthened EcoEgg's market presence and overall sales performance.